The brokerage segment was introduced in 1983 to add diversification by combining stocks and bonds to the mutual funds’ segment. In addition to Mutual Funds and ETFs, Vanguard also offers brokerage, financial planning, trust services (more positioned for the individual US investor), and Vanguard business accounts. Since then, investment costs have dramatically decreased for all market participants. Its central premise is that buying and holding the broad stock market would provide better results than trying to beat it by picking active managers. The original name was “First Index Investment Trust”, though nowadays, its official name is “Vanguard 500 Index Fund Investor Shares”. ![]() ![]() John Bogle, the deceased founder of Vanguard, made history in 1976 by creating the first index fund available for retail investors (people like you and us). Founded in 1975, Vanguard is the 2 nd largest investment company (after BlackRock) with $7.2+ trillion in assets under management and 30+ million clients trusting their services!
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